Dr. Christian Sturm
Lead Human Factors Engineer
Hewlett Packard, Spain
c.sturm@arolis.com
Interests
Cross-Cultural User Experience and Human-Computer Interaction
Internationalization and Localization of Products, Services and Systems
Cultural adaptations of research methodologies
Ethnographic systems development
Information and Communication Technology for Development
Education
2002-2006
PhD (Dr. phil.), University of Freiburg, Germany
Major: Cognitive Psychology, Minors: Cultural Anthropology, Telematics
Thesis: "Studien zur transkulturellen Benutzbarkeit mobiler Endgeräte" (Studies on the cross-cultural usability of mobile devices)
Scholarship from Siemens AG, Munich
1999
Instituto Tecnológico y de Estudios Superiores de Monterrey, Campus Estado de México, Mexico City
Exchange semester
Special courses: Intercultural Communication, Organizational Psychology, Film Production (16mm), International Business
1995 - 2000
Diplom Informatik (FH), Furtwangen University, Germany
Undergraduate Program Computer Science in Media
Industry
2001 - 2006
Freelancing consultant for international usability
Major clients: Siemens AG, e&t, BenQ
2001
aquantum GmbH, Freiburg, Germany
usability engineering, development of web applications
2000 - 2001
virtual identity AG, Freiburg, Germany
software development, technical project management for web applications, development of databases
2000
fiction digital imaging S.A. de C.V., Mexico City
development of an online project management system, internal consultant
1998
LSTV Studio, Oberursel, Germany
internship, 3D animation, visual effects, graphic design
1996-1997
Pro Film Team, Freiburg, Germany
internship, development offline applications, 3D animation, assistant for production of corporate videos
Academia
2006-2007
Universidad Tecnológica de la Mixteca, Huajuapan de León, Oaxaca, Mexico
Research Professor for Cross-Cultural Human-Computer Interaction
Teaching
IED - Istituto Europeo di Design, Barcelona
Teaching Position for Human Factors
ACM Special Interest Group on Computer-Human Interaction (ACM SIGCHI)
San Jose, California, 2007
Trained student group that won the 2. prize at the ACM SIGCHI Student Design Competition
09/2003 - 02/2005
Furtwangen University, Furtwangen, Germany
Teaching position for usability and project management, Supervising theses
03/2004
Universidad Tecnológica de la Mixteca, Huajuapan de León, Mexico
Class "Usability" in Master Program Software Engineering, Supervising theses
10/1997 - 11/1999
Multimediaakademie, Friedrichshafen, Germany
Teaching position for Quicktime VR, Softimage|3D, 3D animation
Talks
"User Research Methodologies"
ELISAVA, Barcelona, 2008
"La Usabilidad en el Software Libre"
2. Simposium de Linux de la Mixteca, Mexico, 2007
"Usabilidad - una característica de calidad"
Centro Superior de Estudios Tecnológicos Teposcolula, Mexico, 2006
"Approaches and Solutions for Cross-Cultural Usability Engineering"
University of Joensuu, Finnland, 2006
"Internationales Usabiliy Engineering: Ansätze, Methoden, Ergebnisse"
Ringvorlesung, University of Basel, Switzerland, 2005
"The mental match: An introduction to usability testing"
University of Aarhus, Denmark, 2005
"Internationalisierung"
2. Usabilityday Munich, Munich, Germany, 2005
"TLCC - an integrative four-level approach to localization of ICT"
Malta International PhD Summer School on Educational Technology in a Cultural Context, University of Malta, Malta, 2005
"Culture and Cognition - About the importance of the cultural context in the design of multimedia content"
Symposium Informationsdesign, Hochschule der Medien, Stuttgart, Germany, 2004
"To whom it may concern? - Was Marketing und Usability verbindet"
Marketing Club Vorarlberg, Dornbirn, Austria, 2004
"Sobre el impacto de diferencias culturales al diseño de productos para mercados internacionales"
Códice 4, Universidad de las Americas, Puebla, Mexico, 2004
"Internationale Usability - Forschungsfeld der Zukunft"
INTERACT 2003, ETH, Zurich, Switzerland, 2003
"Approaching the challenge of gathering cross-cultural requirements"
International Workshop in Internationalisation of Products and Systems, Berlin, Germany, 2003
"¡Hazlo bonito y amigable! Usabilidad - una introducción"
Universidad Tecnológica de la Mixteca, Huajuapan de León, Mexico, 2003
"The role of Technology in Intercultural-Computer-mediated communication"
Talk in SIGCHI - Workshop titled "Intercultural Computer-Mediated Discourse: Methods, Models, and Architectures", Fort Lauderdale, USA, 2003
Aspects of Remote Usability Testing"
Talk in SIGCHI - Workshop titled "It's a global economy out there: Usability innovation for global market places", Minneapolis, USA, 2002
"Software localization beyond language adaptation: challenges and opportunities"
SWISSCHI, ETH, Zurich, Switzerland, 2002
Tutorials
"Usabilidad Trans-Cultural: retos, métodos y soluciones prácticas"
Sturm, C., Moreno Rocha, M.A., Universidad Autónoma de Yucatán, Mérida, Mexico, 2006
"Usabilidad Trans-Cultural: retos, métodos y soluciones prácticas"
Sturm, C., Moreno Rocha, M.A., Interacción 2006, Puertollano, Spain, 2006
"Cross-cultural usability: challenges, approaches and practical solutions"
Sturm, C., University of Lleida, Spain, 2006
"Cross-cultural usability: challenges, approaches and practical solutions"
Sturm, C., Moreno Rocha, M.A., Congreso Latinoamericano de Interacción Humano-Computadora (CLIHC), Cuernavaca, Mexico, 2005
"Etnografía en el desarrollo de sistemas"
Sturm, C., Universidad Tecnológica de la Mixteca, Huajuapan de León, Mexico, 2003
"Presentation Training for Cultural Anthropololgists"
Sturm, C., University of Freiburg, Germany, 2003
"Usabilidad - llevado a la práctica"
Sturm, C., Universidad Tecnológica de la Mixteca, Huajuapan de León, Mexico, 2003
Workshops
"Usabilidad – ¿Un concepto universal? Perspectivas desde España y Latinoamérica"
Sturm, C.; González, María P.; Granollers, T.; Lorés, J., Interacción 2006, Puertollano, Spain, 2006
"Putting theory into practice: How to apply cross-cultural differences to user interface design"
Sturm, C.; Müller, C., INTERACT, Zurich, Switzerland, 2003
"Usabilidad transcultural - Una oportunidad para México"
Sturm, C., Universidad Tecnlógica de la Mixteca, Huajuapan de León, Mexico, 2003
Conference Papers
Gerónimo-Castillo, G.; Sturm, C., 2007, "Edumóvil: El futuro de la educación primaria en México", Virtual Educa 2007, Sao Paulo, Brazil
Gerónimo-Castillo, G.; Sturm, C., 2006, "Edumóvil: Una Alternativa para la Educación Primaria en México", Interacción 2006, Puertollano, Spain
Sturm, C., 2005, "Approaches for a successful product localization", Mensch & Computer, Linz, Austria
Sturm, C.; Moreno Rocha, A. M.; Quaet-Faslem, P., 2005, "Questioning the Implicitness - Issues in Developing and Testing Mobile Devices for International Markets", HCI International, Las Vegas, USA
Sturm, C., 2005, "Lessons learned: How ethnographic methods can contribute to cross-cultural design of mobile devices", HCI International, Las Vegas, USA
Sturm, C., 2002, "TLCC - Towards a framework for systematic and successful product internationalization", International Workshop on Internationalisation of Products and Systems, Austin/Texas, USA
Book Chapters
Sturm, C., in press, "Globalisierung und Entwicklung technischer Produkte: Chancen und Potenziale für die Ethnologie im Spannungsfeld zwischen Forschung und Industrie", In: Khittel, S., Erkundungen in einer globalisierten Welt: Hinterfragung von Selbstverständlichkeiten, Löcker Verlag, Wien
Panel Discussions
Participation in panel discussion "Managing International User Research" at SIGCHI
Other participants: Alexandra Mack (Pitney Bowes), Susan Dray (Dray & Associates), Patrick Larvie (Yahoo!), Tracey Lovejoy (Microsoft), Girish Prabhu (Intel)
Montreal, Canada, 2006
Participation in panel discussion "Ethnography in Organizations: Exploring Questions of Validity and Value" at British HCI
Other participants: Susan Dray (Dray & Associates), Anne Cohen Kiel (Microsoft), David Siegel (Dray & Associates), Nigel Thrift (University of Bristol), Dennis Wixon (Microsoft)
Bath, UK, 2003
Conference Organization
Second Mexican Workshop on Human-Computer Interaction (MexIHC)
Member of technical committee, Mexicali, Mexico, 2008
Interacción 2008
Member of scientific committee, Albacete, Spain, 2008
cultural attitudes towards technology and communication (catac)
Reviewer paper submissions, Nimes, France, 2008
ACM Special Interest Group on Computer-Human Interaction (ACM SIGCHI)
Reviewer Work-in-Progress/Student Research Competition, Florence, Italy, 2008
Interacción 2007
Member of paper review committee, Zaragoza, Spain, 2007
International Workshop on Internationalisation of Products and Systems (IWIPS)
Local Chair, Merida, Mexico, 2007
International Conference on Human-Computer Interaction (HCI International)
International Conference on Usability and Internationalization
Member of Program Board, Organizer of invited session, Bejing, China, 2007
ACM Special Interest Group on Computer-Human Interaction (ACM SIGCHI)
Reviewer Courses/Work-in-Progress, San Jose, California, 2007
2. Simposium de Linux de la Mixteca, Mexico, 2007
Member of Organizing team, Huajuapan de Leon, Mexico, 2007
First Mexican Workshop on Human-Computer Interaction (MexIHC)
Member of technical committee, Puebla, Mexico, 2006
ACM Special Interest Group on Computer-Human Interaction (ACM SIGCHI)
Reviewer Work-in-Progress, Montreal, Canada, 2006
International Workshop on Internationalisation of Products and Systems (IWIPS)
Member of paper review committee, Kansas, USA, 2006
Congreso Latinoamericano de Interacción Humano Computadora (CLIHC)
Member of program committee, Cuernavaca, Mexico, 2005
International Workshop on Internationalisation of Products and Systems (IWIPS)
Member of paper review committee, Amsterdam, The Netherlands, 2005
International Workshop on Internationalisation of Products and Systems (IWIPS)
Member of paper review committee, Vancouver, Canada, 2004
International Workshop on Internationalisation of Products and Systems (IWIPS)
Member of local organizing committee, Berlin, Germany, 2003
Affiliations
Product & Systems Internationalization, Inc. (P&SI), www.iwips.org
President (Vice President from 2005 to 2007)
Usability Professionals' Association (UPA)
ACM
ACM SIGCHI
Asociación Interacción Persona-Ordenador (AIPO)
Human Factors and Ergonomics Society (HFES, full member)
Languages
German (native)
English (fluent)
Spanish (fluent)
French (advanced)
Last update: June 2008